The Be Understood package is designed for councils, government teams, and organisations that need clear and direct communication with their audience. If your message needs to land quickly and be understood by a wide audience, this approach keeps things simple and focused.
Instead of visual bells and whistles, it uses clean graphics and clear structure so your audience can follow along without effort.


The Be Understood package uses simple 2D motion graphics that utilise flat shapes, icons, text, and minimal imagery in a two-dimensional space. It is especially effective for explainers, infographics, and branded content where clarity matters more than complexity.

This approach works best for:
To keep this package efficient and cost effective, character use is intentionally limited. Simple static characters can be included, but they do not gesture, walk, or speak. This keeps timelines short and costs minimal.


If your priority is clear communication, a quicker turnaround, or a lower level of investment, this is often the best place to start. If you are looking for richer visuals or more narrative depth, Premium 2D Motion Graphics or Character Animation may be a better fit.
This package is for brands and organisations that want to go beyond clear communication and build recognition over time. It suits teams with an established visual identity who want their message to feel more considered, more distinctive, and more aligned with how they want to be perceived.
It is also a strong option for government and public-facing organisations that need clarity, but also want their content to feel thoughtful, human, and well-crafted.


Premium 2D Motion Graphics build on simple motion design with custom designs, stronger visual direction, and more nuanced movement. The result is animation that supports deeper storytelling and creates a stronger connection between your message and your brand.
It is not about adding complexity for the sake of it. Every visual choice serves the story.

This approach works best for:
A small number of characters can be included, such as people or animals, with simple movements like gestures. If your story relies on walking, talking characters throughout, full 2D Character Animation may be a better fit.


If you want stronger visual storytelling and brand presence without committing to full character driven animation, this is often the sweet spot. If characters are central to your message, 2D Character Animation may suit you better.
This package is for messages that need more than explanation. If your audience needs to trust you, relate to the story, or see themselves reflected in what you are saying, character animation is often the strongest approach.
It works especially well for brands and organisations where people, animals, or characters are central to the message, and where emotion plays a role in understanding, learning, or behaviour change.


2D Character Animation uses illustrated characters who act, speak, and interact to guide the viewer through a story. Characters may be human, animal, fictional, or abstract, and are designed specifically to support a clear narrative and emotional arc.

2D Character Animation is a strong choice for:


If emotion, connection, and narrative are central to your message, this approach is often the most effective option.
This option is for brands and organisations that need to make a strong visual statement. If your message benefits from depth, movement, and a more expressive visual style, 3D animation gives you flexibility without feeling cold or overly technical.
It’s ideal when you want to show concepts, products, or spaces in a way that feels imaginative, intentional, and unmistakably designed.


My unique 3D animation style uses dimensional forms, lighting, and motion, but with an illustrative mindset. Shapes are simplified, textures are intentional, and realism takes a back seat to clarity and character.
The result is animation that feels crafted rather than literal, and expressive rather than technical.

This style is ideal for:
This package does not include 3D character creation by default. If characters are required, pricing typically starts from $3,000 for a fully animated character. Get in touch to discuss what’s right for your project.
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If you want dimensional visuals with personality, clarity, and creative freedom, 3D animation is the strongest option.